Half of me thinks this is some elaborate art project, and the other half thinks it's real. I dunno, it's skin crawlingly weird.
Here's a brief introduction, note that all videos are filmed by her 13 year old son.
http://www.youtube.com/watch?v=ts3ydz94K2M&feature=youtube_gdata_player
Here is the reddit discussion and more videos.
Some really weird shit, not safe for work.
http://www.youtube.com/watch?v=fVyG2QzUGRQ