60/40 was funded by a dude who helped invent the wheel formula for slime balls, oj's .the speed wheels era of santa cruz..he parted ways with them and went on to fund his own distribution..
.he enlisted gonz to be the creative force behind 60/40
It was based out of freedom california. Same deal as union wheels, color, tv,prime, people, woodstock designs, kools clothing.
wound up getting sued by what became dwindle for running ads of woodstock clowing on world.
Many of the early plan b team rode for him (color/prime) prior to bailing and starting plan b.
anyhow....
this is skating to me..