stunt double Posted October 27, 2007 Share Posted October 27, 2007 "Trademark travesty.(Seriously). ." New Internationalist. 405 (Oct 2007): 27(1). COPYRIGHT 2007 New Internationalist Magazine In a brilliant PR move, US health-product giant Johnson & Johnson (J & J) is suing the American Red Cross for, wait for it ... using the red cross symbol on some commercial products the charity sells to raise funds for its disaster relief services. The New Jersey-based maker of such things as Band-Aids[R], Rogaine[R], Tylenol[R] and Wart-Off[R], is arguing that it has exclusive rights to use the world famous symbol for its own first-aid products and is seeking a court injunction ordering the American Red Cross to stop using the symbol on its commercial products. The care bears at J & J are also demanding that the Red Cross hand over all their first-aid and emergency preparedness products for immediate destruction and are calling for unspecified damages. Bless their hearts. The non-profit disaster relief charity sells branded first-aid kits as part of its fundraising efforts. According to the organization, it received only $2 million in revenue from the sale of such products in 2006. In contrast, J & J received $53.3 billion in revenue over the same period. The American Red Cross meanwhile is facing a budget deficit after a record number of disasters in the region in the past few years, including Hurricane Katrina. Incidentally, the first use of the Red Cross symbol was, er, by the Red Cross. The International Red Cross was formed in 1863 in Geneva, 14 years before J & J began using the symbol for its first-aid products. The American branch of the Red Cross was set up six years before J & J first started using one of the world's most famous icons for mere commerce. It is likely going to take more than a few Band-Aids[R] for J & J to heal the wounds from all the negative publicity we expect to see regarding this case. Perhaps they should consider contracting the Red Cross to help them with this particular PR disaster. Quote Link to comment Share on other sites More sharing options...
A Bolster pillow Posted October 27, 2007 Share Posted October 27, 2007 that is the poorest shit Quote Link to comment Share on other sites More sharing options...
Blood Feast Island Man Posted October 27, 2007 Share Posted October 27, 2007 no bueno Quote Link to comment Share on other sites More sharing options...
the.crooked Posted October 27, 2007 Share Posted October 27, 2007 awesome. Things like this boggle the mind. Pure avarice=corporations. /nohippy. Quote Link to comment Share on other sites More sharing options...
Guest spectr Posted October 27, 2007 Share Posted October 27, 2007 i hope they win and put the red cross out of business for good... Quote Link to comment Share on other sites More sharing options...
CALIgula Posted October 27, 2007 Share Posted October 27, 2007 Quote Link to comment Share on other sites More sharing options...
Dawood Posted October 28, 2007 Share Posted October 28, 2007 Quote Link to comment Share on other sites More sharing options...
CALIgula Posted October 28, 2007 Share Posted October 28, 2007 ^^HAHAHA....thats fuckin awesome! Quote Link to comment Share on other sites More sharing options...
Dawood Posted October 28, 2007 Share Posted October 28, 2007 ha, ha you like that? Quote Link to comment Share on other sites More sharing options...
CALIgula Posted October 28, 2007 Share Posted October 28, 2007 haha...yeah...that got me to "laugh out loud" i would put it as my default myspace picture...but i dont think many people know about the lawsuit. Quote Link to comment Share on other sites More sharing options...
Dawood Posted October 28, 2007 Share Posted October 28, 2007 word, send a bulletin. Quote Link to comment Share on other sites More sharing options...
the.crooked Posted October 28, 2007 Share Posted October 28, 2007 haha, that is great dawood. Quote Link to comment Share on other sites More sharing options...
diamond encrusted jesus Posted October 28, 2007 Share Posted October 28, 2007 Heartwarming. Quote Link to comment Share on other sites More sharing options...
fermentor666 Posted October 28, 2007 Share Posted October 28, 2007 I call bullshit. If not bullshit then shenanigans. They'd have to sue just about every army in the world that has a medic, too. Quote Link to comment Share on other sites More sharing options...
Guest spectr Posted October 28, 2007 Share Posted October 28, 2007 fucking great... I think you should make that into stickers.... Quote Link to comment Share on other sites More sharing options...
CALIgula Posted October 29, 2007 Share Posted October 29, 2007 Quote Link to comment Share on other sites More sharing options...
Dawood Posted October 29, 2007 Share Posted October 29, 2007 fucking great... I think you should make that into stickers.... you have my permission, although, by the time you're done it will be old news and the joke won't be relevent anymore. Such is the way of the american media machine. Quote Link to comment Share on other sites More sharing options...
stunt double Posted November 2, 2007 Author Share Posted November 2, 2007 I call bullshit. If not bullshit then shenanigans. They'd have to sue just about every army in the world that has a medic, too. its not bullshit, that is an article straight out of the new internationalist, a reputable news publication, the issue number is there, check it out for yourself. it is fuckin unbelievable though. Quote Link to comment Share on other sites More sharing options...
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