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deathmetal.

Axe Brand "Graffiti" Advertisement Gets Buffed

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http://blog.stayfreemagazine.org/2005/06/a..._corporate.html

 

"In Chicago, pretty much anyone has the right to remove graffiti from private property, thanks to a citywide initiative known as Give Graffiti the Brush. So last week, a trio of champions used the rule to their advantage and painted over a graffiti-style billboard for Axe, the perfume for boys.

 

Ed Marszewski, Elisa Harkins, and Matt: we love you.... though naturally not everyone feels the same. As Ed and the gang were putting final touches on the paint job, a rep from Axe's ad agency, called Critical Massive, showed up, livid. The owner of the building had a litany of complaints as well; many of them even make sense.

 

But if you ask me, the Axe team should be grateful. They've gone to great lengths to earn inner-city street cred. According to Ed, Critical Massive (not to be confused with a certain grassroots activist movement) hired a homeless man to pose next to the billboard in photographs to lend it that "extra gritty touch." And Critical Massive actively promotes its work with "top graffiti artists."

 

Thus, Ed, Elisa, and Matt actually did Critical Massive a favor: by painting over the billboard, they made it more authentic. Of course, their actions also mean that people will no longer see the ad, but as any real graffiti artist will tell you, those are the breaks."

 

 

Other relevant links:

 

http://blog.stayfreemagazine.org/2005/06/a...orporate_1.html

http://www.chicagoreader.com/pdf/050617/05..._antisocial.pdf

http://the-poop.yayhooray.com/blog/10480/A...ti#viewcomments

http://counterproductiveindustries.com/gbgc/

http://versionfest.org/movies/adBlasters.mov - video clip of the buffing

 

 

 

 

 

 

 

graffiti-chicago.jpg

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I think #### had somethin to do with some of these ads, not sure though.

 

 

it's hard enough to keep worlds from colliding, please don't make it harder.

12ozCrew

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Those cats should have been arrested on the spot for vandalism...

 

 

 

 

*Nevermind...*

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Who the fuck watches Trading Spaces?

 

Yeah, someone should fuck up that bitch's artwork! I didn't read the article, but, yeah!

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Originally posted by CACashRefund@Aug 11 2005, 08:58 PM

Tradin spaces is the shit, i love to see the faces on people when the other team fucks their shit up.

hah! :haha:

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Guest imported_b0b

Posted already, in a thread called Hipsters diss graffiti.

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