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Axe Brand "Graffiti" Advertisement Gets Buffed

Discussion in 'Third Rail' started by deathmetal., Aug 10, 2005.

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  1. deathmetal.

    deathmetal. Member

    Joined: Aug 10, 2004 Messages: 250 Likes Received: 0
    http://blog.stayfreemagazine.org/2005/06/a..._corporate.html

    "In Chicago, pretty much anyone has the right to remove graffiti from private property, thanks to a citywide initiative known as Give Graffiti the Brush. So last week, a trio of champions used the rule to their advantage and painted over a graffiti-style billboard for Axe, the perfume for boys.

    Ed Marszewski, Elisa Harkins, and Matt: we love you.... though naturally not everyone feels the same. As Ed and the gang were putting final touches on the paint job, a rep from Axe's ad agency, called Critical Massive, showed up, livid. The owner of the building had a litany of complaints as well; many of them even make sense.

    But if you ask me, the Axe team should be grateful. They've gone to great lengths to earn inner-city street cred. According to Ed, Critical Massive (not to be confused with a certain grassroots activist movement) hired a homeless man to pose next to the billboard in photographs to lend it that "extra gritty touch." And Critical Massive actively promotes its work with "top graffiti artists."

    Thus, Ed, Elisa, and Matt actually did Critical Massive a favor: by painting over the billboard, they made it more authentic. Of course, their actions also mean that people will no longer see the ad, but as any real graffiti artist will tell you, those are the breaks."


    Other relevant links:

    http://blog.stayfreemagazine.org/2005/06/a...orporate_1.html
    http://www.chicagoreader.com/pdf/050617/05..._antisocial.pdf
    http://the-poop.yayhooray.com/blog/10480/A...ti#viewcomments
    http://counterproductiveindustries.com/gbgc/
    http://versionfest.org/movies/adBlasters.mov - video clip of the buffing







    [​IMG]
     
  2. type R

    type R Senior Member

    Joined: Sep 23, 2001 Messages: 2,456 Likes Received: 1
    did the old thread about this get deleted or something? this is a repost.
     
  3. raysin

    raysin Member

    Joined: Jul 18, 2004 Messages: 929 Likes Received: 7
    "artist" elisa harkins
     
  4. turbo17livesinhell

    turbo17livesinhell New Jack

    Joined: Aug 9, 2005 Messages: 98 Likes Received: 0
    i like that article even though the idea of what graffiti was used for in this situation is wack
     
  5. turbo17livesinhell

    turbo17livesinhell New Jack

    Joined: Aug 9, 2005 Messages: 98 Likes Received: 0
    i like that article even though the idea of what graffiti was used for in this situation is wack
     
  6. Bumboclot.

    Bumboclot. Member

    Joined: Jul 16, 2005 Messages: 994 Likes Received: 46
    I think #### had somethin to do with some of these ads, not sure though.


    it's hard enough to keep worlds from colliding, please don't make it harder.
    12ozCrew
     
  7. deathmetal.

    deathmetal. Member

    Joined: Aug 10, 2004 Messages: 250 Likes Received: 0
    sorry if this is a repost, i did a search and didnt see anything.
     
  8. LEFTone

    LEFTone Member

    Joined: Jun 8, 2005 Messages: 267 Likes Received: 0
    the hipsters are the ones doing illegal work cuz the writers actually had permission
     
  9. ralf deyga

    ralf deyga Senior Member

    Joined: Oct 9, 2004 Messages: 1,134 Likes Received: 0
    ****** .lol i saw that cat on trading spaces once.. ya i no wat the hell was i doin watchin trading spaces....
     
  10. Joker

    Joker Dirty Dozen Crew

    Joined: Apr 7, 2000 Messages: 5,266 Likes Received: 83
    Those cats should have been arrested on the spot for vandalism...




    *Nevermind...*
     
  11. Weapon X

    Weapon X 12oz Loyalist

    Joined: Sep 6, 2002 Messages: 14,905 Likes Received: 202
    Who the fuck watches Trading Spaces?

    Yeah, someone should fuck up that bitch's artwork! I didn't read the article, but, yeah!
     
  12. CACashRefund

    CACashRefund 12oz Loyalist

    Joined: Oct 8, 2004 Messages: 14,171 Likes Received: 272
    Tradin spaces is the shit, i love to see the faces on people when the other team fucks their shit up.
     
  13. c*gable

    c*gable New Jack

    Joined: Jul 5, 2005 Messages: 18 Likes Received: 0
    hah! :haha:
     
  14. imported_b0b

    imported_b0b Guest

    Posted already, in a thread called Hipsters diss graffiti.
     
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